Late yesterday, the websites and Twitter feeds of both mainstream business and niche financial industry publications were blowing up with the news around yet another digital advice/financial planning and information company getting bought up by a more conventional financial services company. LearnVest, the “innovative financial planning platform,” launched by uber-Millenial Alexa von Tobel, has agreed to become part of Northwestern Mutual Life’s family.
I got schooled last night. Bloomberg’s Charlie Rose was interviewing Leon Wieseltier, the former literary editor of The New Republic, the liberal journal of arts and culture. I had only followed TNR’s implosion from a distance, intrigued by its owner, Chris Hughes, whose net worth hangs at about $1 billion thanks to having been a Harvard roommate of Mark Zuckerberg and helping him to co-found Facebook.
Every tech company wants and needs exposure to win customers, sell products, and distinguish itself from the competition. But what does it take to land a tech-related story in the national media? I’ve been interviewing some of the nation’s top tech editors about that very topic and will be sharing their insights with you over the next few months. We start with Alexander George, Associate Editor for Popular Mechanics.
Stop me if you have heard this before: there is an age problem in the financial services industry. With the average age of advisors hovering around 50-years-old, and 43 percent of advisors over the age of 55, the industry is bracing for retirement in droves. In fact, according to a study completed by Cerulli Associates, nearly one third of advisors plan to retire within the next decade and an estimated 200,000 advisors could retire by 2022.